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P4 English · Chapter 19brightbit.net/worksheets

Comprehension — Visual Text

Name: ______________________Class: ________Date: ____________Score: ____ / 20
  1. 1.

    What is a 'visual text'?

    (a) A story written in paragraphs(b) A text that uses images, layouts, and design to convey information(c) A poem(d) A diary entry
  2. 2.

    In an advertisement, what is the purpose of a 'headline'?

  3. 3.

    Read this notice: 'SWIMMING POOL CLOSED FOR MAINTENANCE. 5–7 March. We apologise for the inconvenience.' Who is this notice for?

    (a) The maintenance workers(b) People who use the swimming pool(c) The pool owner only(d) Teachers
  4. 4.

    In a brochure about a zoo, you see '50% OFF for children under 12!' What does this tell you?

  5. 5.

    Why do advertisements use bright colours and large fonts?

    (a) To confuse readers(b) To attract attention and make key information stand out(c) To save printing costs(d) Because they look ugly
  6. 6.

    A poster says: 'FUN RUN 2026 — 10 km run at East Coast Park, 15 May, 7 a.m. Register at www.funrun.sg.' What are the three key details?

  7. 7.

    An advertisement says: 'Buy 2, Get 1 FREE!' If each item costs $5, how much do you pay for 3 items?

    (a) $15(b) $10(c) $5(d) $12
  8. 8.

    A notice reads: 'NO PHOTOGRAPHY ALLOWED.' Where might you see this notice?

  9. 9.

    Read this ad: 'SPARKLE TOOTHPASTE — 9 out of 10 dentists recommend it!' What persuasion technique is used?

    (a) Celebrity endorsement(b) Appeal to authority/expert opinion(c) Bandwagon(d) Emotional appeal
  10. 10.

    A brochure says: 'Offer valid till 31 December 2026. Terms and conditions apply.' What does 'terms and conditions apply' mean?

  11. 11.

    A movie poster shows a dark forest with glowing eyes and the tagline 'You are not alone...' What genre is the movie likely?

    (a) Comedy(b) Romance(c) Horror or thriller(d) Documentary
  12. 12.

    Read this notice: 'LOST: Golden retriever, answers to Max. Last seen near Block 123. Call 9876 5432.' What should you do if you find the dog?

  13. 13.

    An ad says: 'Everyone is switching to GreenClean! Don't be left behind!' What persuasion technique is this?

    (a) Appeal to authority(b) Bandwagon(c) Emotional appeal(d) Repetition
  14. 14.

    A restaurant menu shows: 'Chef's Special — Grilled Salmon with herbs, $18.90 (U.P. $25.90).' What does 'U.P.' mean and how much do you save?

  15. 15.

    Why is small print (fine print) often included at the bottom of advertisements?

    (a) To make the ad look longer(b) To include important conditions and legal details(c) Because it looks nice(d) To fill up space
  16. 16.

    A travel brochure shows: 'BALI — 4D3N from $599/pax, includes flights and hotel.' What does '4D3N' and '/pax' mean?

  17. 17.

    A safety poster says: 'In case of fire: 1. Stay calm. 2. Do not use lifts. 3. Proceed to the nearest exit. 4. Assemble at the designated point.' Why are the instructions numbered?

    (a) To look organized(b) To show the correct order of actions to take(c) Because numbers are easy to read(d) To fill space on the poster
  18. 18.

    An ad uses a picture of a happy family eating together with the caption 'Bring your family closer with HomeCooked meals.' What persuasion technique is used?

    Answer: ____________________________________

  19. 19.

    A coupon says: 'Present this coupon to enjoy 20% off your total bill. Valid at all outlets. Not valid with other promotions. Expires 30 June 2026.' Can you use this coupon with another discount?

    (a) Yes, you can combine discounts(b) No, it says 'not valid with other promotions'(c) Only on weekdays(d) Only at selected outlets
  20. 20.

    Compare two phone ads. Ad A: '50% OFF! LIMITED TIME ONLY!' Ad B: 'Our phone scored 4.8/5 in independent tests.' Which ad appeals to urgency and which to credibility?

Answer key — P4 English: Comprehension — Visual Text

For parents. Step-by-step explanations for every question are free on brightbit.net.

  1. 1.(b) A text that uses images, layouts, and design to convey information
  2. 2.To grab the reader's attention and highlight the main message
  3. 3.(b) People who use the swimming pool
  4. 4.Children under 12 get half-price admission to the zoo.
  5. 5.(b) To attract attention and make key information stand out
  6. 6.location: East Coast Park, date: 15 May, time: 7 a.m.
  7. 7.(b) $10
  8. 8.In a museum, art gallery, or restricted area
  9. 9.(b) Appeal to authority/expert opinion
  10. 10.There are rules and restrictions that apply to the offer.
  11. 11.(c) Horror or thriller
  12. 12.Call the number 9876 5432 to inform the owner.
  13. 13.(b) Bandwagon
  14. 14.U.P. means Usual Price. You save $7.00.
  15. 15.(b) To include important conditions and legal details
  16. 16.4D3N means 4 days and 3 nights. /pax means per person.
  17. 17.(b) To show the correct order of actions to take
  18. 18.emotional appeal
  19. 19.(b) No, it says 'not valid with other promotions'
  20. 20.Ad A appeals to urgency. Ad B appeals to credibility.
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